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Key Concepts in Strategic Management

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Key Concepts in Strategic Management

by Jonathan Sutherland, Diane Canwell

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  • Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is clarified with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about.
  • Format: Paperback
    Pages: 294
    Language: English
    Publisher: Palgrave Macmillan
    ISBN / ID: 9781403921352

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